ICRA is one of the world’s landmark events in the field of Robotics and Automation,which is a professional B2B trade fair in Central Europe focusing on industrial automation, robotics, and smart manufacturing. Its main venue is located in Wels, Upper Austria, serving as a k]y stop in the automation exhibition alliance of the DACH region (Germany, Austria, Switzerland). Rooted in Austria’s robust industrial base in mechanical engineering, automotive components, and metal processing, the exhibition serves as a pivotal platform connecting global suppliers with manufacturing decision-makers from Austria and neighboring countries.

The exhibition comprehensively covers the entire industrial chain, including industrial robots, collaborative robots, mobile robots, multi-dimensional force sensors, machine vision, automation control systems, servo drives, industrial software, intelligent logistics, and assembly solutions. Concurrent events include technical forums, innovation roadshows, and live demonstrations, with a focus on industrial digitalization, human-robot collaboration, sustainable production, and talent development, providing enterprises with one-stop solutions from technology selection to implementation.
Characterized by regional depth, precise matchmaking, and high efficiency, the exhibition attracts exhibitors from Austria, Germany, Switzerland, the Czech Republic, and other countries. Attendees are mainly technical directors, procurement heads, and engineers from manufacturing, automotive, electronics, food & beverage, pharmaceuticals, logistics, and warehousing sectors. It stands as a core platform for expanding the Central European smart manufacturing market and capturing cutting-edge technological trends.

The conference location for ICRA 2026 is the VIECON – Vienna Congress & Convention Center in Vienna. Austria. Located close to the city center as well as close to the famous amusement park Prater, this international trade and exhibition center has its origins in 1873, when the 5th World Expo in Vienna (the first in the German speaking area), spread over 250 hectare. The foundation of the Exhibition & Congress destination Vienna was laid. The first Vienna Fair took place in 1921, using the area of the World Expo. Renovated in 2001, the VIECON now offers a Congress Center with 7,000 square meters. In addition, the adjoining Exhibition Center features 55,000 gross square meters of space.


